The social marketing site, Quechup.com, apparently has taken viral marketing to a new high (or new low!). When you sign up, it plunders your address book (without your permission) and sends them all e-mails inviting them to join Quechup and so forth, until everyone on the planet has been invited many times over.
Remiescent of: ‘Open the pod door, Hal!’ (2001 – A Space Odyssey reference)
One of the problems with ‘bots is that we might have a different agenda than theirs — Quechup wants to raid your social networks; most people like to gatekeep their friendships or their friendships don’t last very long.
Answer, be afraid of Quechup, be very afraid. (And it’s not just because I don’t like Ketchup.) ‘ Would you like Quechup with your SPAM (blast e-mail)?’
Also called a ‘Q-style trust virus‘ and the previous blog entry talks about how social networking + trust viruses of this type could plunder and amass all the information stored by people on the Internet (like Plaxo and through on-line address books) for identity theft or other nefarious purposes.